Welcome to the beautifully imperfect world of Polaroid photography with the Polaroid Now Generation 2 camera. The classic, iconic analog instant camera comes with autofocus, a self-timer, and double exposure. All in a classic design, and now made with 40% recycled materials. Compatible with Polaroid i-Type & 600 film in the original Polaroid instant film format.
- Accurate, human-friendly flash system
- Double Exposure
- Self-timer
- Internal rechargeable lithium-ion battery (15 pack battery life)
- Wrist strap and USB-C charging cable included
- Works with Polaroid i-Type and 600 film
Real Life is beautifully imperfect
Behind the Polaroid Now
Point, shoot, and keep: it’s that simple with the Polaroid Now. This series is an evolution of the original Polaroid OneStep cameras from the ‘70s that made photography effortless for everyone. The Now takes that simplicity and adds greater creative control, clean design, and vibrant color to make it more than a moment maker — but a life accessory.
Autofocus 2-lens system
In other words: take sharper shots. The Polaroid Now selects which lens is suitable, meaning you can take beautiful photos in more places, more often, with less hassle — even without the flash.
Classic look, better materials
The iconic camera retains its style, but is now made with 40% recycled materials.
Capture with iconic Polaroid film
The Polaroid Now is compatible with our original, iconic, beautifully imperfect Polaroid Film - including Polaroid i-Type & 600 film.
A flash system designed to make everyone look how they actually look.
Dreamy. Artistic. Overlay two shots into one Polaroid photograph.
A 9 second timer for the perfect selfie or set-up shot.